Foley Vision Center
When Foley Vision Center came to us, they were called Associates in Vision Care. Yawn. Doesn’t exactly say, “a leader in integrated eye care,” does it? We didn’t think so either. So we went to work gathering market research, conducting internal interviews, and uncovering the essence of what made them unique. What we found was one of the most comprehensive vision therapy programs in the region, founded by a woman who embodied the clinic’s tailored approach to care.
“Going through the branding process helped to solidify our office’s vision and helped us communicate it more effectively to our patients. Branding made us aware of how we project ourselves to the public and how we could improve our message.”— Dr. Margaret Foley, Owner/NeuroDevelopment Optometrist, Foley Vision Center